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Websites · Business websites

A business website that makes customers call instead of leave

I design business websites so that visitors see at once what you do and how to contact you. No templates and no unnecessary decoration.

Does any of this sound familiar?

  • You have a website, but nobody calls or writes through it.
  • You are embarrassed to give your web address to a new customer.
  • Your site looks just like your competitors' because it was built on a ready-made template.
  • You don't know whether visitors even understand what you offer.
  • Every text change means phoning the person who built the site.

The problem is usually not the graphics, but that the site doesn't lead the customer to get in touch. That can be fixed.

What it is

What a business website is

Piotr Babczyński

Piotr Babczyński

Marketing, AI and IT for business · Szczecin

30+ years in IT Google AI certificate

It is your business card and your salesperson in one, available at any hour. A customer types a service into Google, lands on your site and decides within seconds whether you are trustworthy. That is why I start with what you want them to do: call, write or book a visit.

The design is made for your brand, not taken from a template. I choose the layout, colours and photos to suit your industry and your customers. We write the texts in plain language, without the jargon that puts ordinary readers off.

The site is prepared for Google from the start, with proper titles, descriptions and structure, so you don't have to fix it later if you decide to invest in SEO. It's like a well-built shop unit: much easier to fit out afterwards.

What you gain

What you gain from a new website

  • A credible business

    Customers see a tidy, professional site and trust you more easily, before they even pick up the phone.

  • Easy contact

    Your phone number, form and address are exactly where customers look for them. Nobody has to hunt around the page.

  • A look that is only yours

    The site doesn't resemble your competitors, because it is made for your brand and your industry, not from a ready-made pattern.

  • A good start in Google

    The site is prepared so that search engines can understand it well, which makes later SEO easier.

Example

What it looks like in practice

A hair salon owner looks unhappily at an old phone in an empty salonBefore the new website
A hair salon owner has a site from years ago, where it is hard to find the price list and opening hours. Clients only call on recommendation, and she is embarrassed to send anyone a link to her website.
The same hairdresser smiles in the salon with a client in the chair and notes down an appointmentAfter the new website
The new site shows services, prices and photos of the salon, and the booking button is visible straight away. Clients coming from Google know what to expect, so the diary starts filling up with new faces too.

An illustrative example, based on situations I often meet in small businesses.

Step by step

What it looks like from your side

Piotr Babczyński showing clients results on a laptop
  1. 1

    A conversation about your business

    Your part: conversation

    You tell me what you do, who your customers are and what the site should achieve. Together we agree the scope and the pages.

  2. 2

    Design for approval

    Your part: approval

    I prepare the look of the site and show it to you before I start building. You send comments and I adjust until you are happy.

  3. 3

    Texts and photos

    Your part: materials

    You provide the materials you have and we fill in the rest. I help shape the texts so that customers understand them.

  4. 4

    Launch

    Your part: handover

    I check the site on different devices, publish it and show you how to use it.

What you get

What you get

  • A custom website design matched to your brand
  • Pages that work properly on phone, tablet and computer
  • A contact form and clearly visible contact details
  • Basic preparation for Google: titles, descriptions, structure
  • Help with writing the texts and choosing photos
  • A short introduction to running the finished site
Ask for a website quote
Piotr Babczyński talking to a client at a table

“Before I draw the first screen, I ask what the customer should do after landing on your site. Everything else follows from that answer.”

Piotr BabczyńskiBabczyński IT · Szczecin

Who business websites are for

  • Service companies that have a website "because they must", but nobody ever calls through it
  • New businesses that need a solid online presence from day one
  • Owners with a website a few years old that looks bad on a phone
  • Entrepreneurs who want their site to work for the brand and bring in enquiries

Frequently asked questions

How much does a business website cost?

The price depends on how many pages you need, how the design should look and whether you want extra features, such as forms or bookings. After a short conversation I prepare a quote with itemised lines, so you can see what you pay for. I don't give figures before I know your business.

Do you build on a template or a custom design?

I design every site individually, around your brand, colours and customers. I don't drop in a ready-made template with your logo swapped in. That way the site looks like yours and not like hundreds of other companies in your industry.

How long does it take to build a website?

It depends on the size of the site and how quickly you provide the texts and photos. I give a specific schedule with the quote, once the scope is agreed. If you don't have the texts, I'll help you prepare them, so missing materials don't stall the project.

Will the website be visible in Google?

I build it so Google can read it properly: sensible titles, descriptions and fast loading. That is a good start, but high rankings also need SEO work. I can take care of that too, if you want.

Free consultation

Let's talk about your business

A no-obligation chat: I'll tell you what will really bring you more customers and what it costs. I reply within 24 hours.

Piotr Babczyński working on a laptop