SEO · SEO audit
A website SEO audit that tells you what to fix first
Find out why your website brings no enquiries from Google and what to fix first to change that. No jargon, just a clear list.
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Does any of this sound familiar?
- You have a website, but the phone rarely rings from Google, if at all.
- A competitor with a similar offer ranks higher than you.
- You pay for SEO and do not know what is actually going on.
- Traffic suddenly dropped after a site or domain change.
- You are not sure whether to spend on a new site, copy or ads.
Usually the cause can be named and fixed. An audit shows exactly where it lies.
What it is
What a website SEO audit is
An SEO audit checks your website through the eyes of Google and of a customer searching for services like yours. You get a clear answer to a question many business owners ask: why can't customers find me?
It is not a report of dozens of pages that ends up in a drawer. It is a list of specific causes, ordered from those that can bring you enquiries fastest. You know what to do first, what can wait and what is not worth the money.
You can make the fixes yourself, pass them to your developer or hire me. The decision is yours, and the audit gives you hard data to base it on instead of guesses.
What you gain
What you gain from an audit
You stop spending money blindly
You know whether the problem is the site, the copy, or simply that competitors are doing more. Your marketing budget goes where it can have an effect.
You know where to start
Instead of hundreds of remarks you get a few priorities. You begin with the changes most likely to bring calls and enquiries.
You see where your competitors stand
A comparison with businesses in your industry and area shows what they are missing and where you can overtake them.
You have a point of reference
In a few months you can compare results with today's and check whether the money is working, whoever carries out the work.
Example
What it looks like in practice
Before the audit
After the auditAn illustrative example based on situations I often meet in small businesses.
Step by step
What it looks like from your side
- 1
A short call
Your part: a conversationYou tell me about your business and the services that matter most to you. By phone or online.
- 2
Access to data
Your part: a few clicksIf you have Google Search Console or Analytics, you give me view access. If not, I will help you set them up.
- 3
You get the report
Your part: readingA report in plain language: what is not working, why it matters and what to fix first.
- 4
We talk it through and you decide
Your part: a decisionWe go through the results together. You ask about anything, then you decide what to implement and who should do it.
What you get
What you get
- An answer to why customers do not find you in Google
- A list of fixes, ordered from the most worthwhile
- A check of which subpages Google can see and which it cannot
- A comparison with businesses in your industry
- An assessment of whether your content answers what customers search for
- A conversation where we go through everything
“I do an audit as if I were checking my own business: I look for what will really change the number of calls, not what looks good in a report.”
Who an SEO audit is for
- Businesses with a website that exists but brings no enquiries
- Owners who want to know what they are paying for before they hire an SEO
- Businesses whose traffic dropped after a site or domain change
- People who want an independent opinion on their current agency's work
Frequently asked questions
How long does a website SEO audit take?
It depends on the size of the site. A small business website usually takes a few working days. A larger shop or a site with many pages needs more time. I give you a date after a short call and a look at the site, so I do not promise blindly.
Is an SEO audit enough to move my site up?
The audit alone changes nothing, because it is a diagnosis. Rankings improve only when the fixes are made. Sometimes a few fixes from the audit are enough, sometimes longer work on content is needed. I do not guarantee any position in Google, because only the search engine decides that.
How is an audit different from a free report from a tool?
A tool produces a list of errors with no context. It can flag hundreds of issues, most of which have no effect on results. I judge what matters for your industry and goals and put it in order. I use tools too, but they are only the starting point.
Do I need Search Console and analytics access?
You do not have to, but it helps a lot, because it shows real data on impressions and clicks. If you do not have them, I will help you set them up. I can do the audit without them, it will just rest on less data.
See also
What else moves your rankings
Free consultation
Let's talk about your business
A no-obligation chat: I'll tell you what will really bring you more customers and what it costs. I reply within 24 hours.
