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An online store where customers easily find a product and finish the purchase

I build online stores where customers quickly find a product, pay easily and choose delivery. You get order in your sales instead of scraps of paper and messages.

Does any of this sound familiar?

  • Orders arrive by email, Messenger and phone, and you piece them together by hand.
  • Customers put products in the basket but don't complete the purchase.
  • You don't know how much stock you have until you check the shelf.
  • Sending parcels takes too much of your time every day.
  • Your store is hard to use and you are afraid to change anything.

A store should save you time, not take it. Usually it is enough to simplify the customer's path and organise the orders.

What it is

What an online store is

Piotr Babczyński

Piotr Babczyński

Marketing, AI and IT for business · Szczecin

30+ years in IT Google AI certificate

It is a site where customers browse your products, add them to the basket, pay and choose delivery, and you receive a ready order. You don't have to answer phones after hours or copy orders out of messages. Everything lands in one place.

I start with what you sell and to whom. A small range needs only a simple store, while a large one needs a good category structure and search. I pick a platform that fits your scale, so you don't overpay for features you will never use.

I also watch the path from arrival to payment: photos, descriptions, basket and order form should be clear without instructions. The fewer steps and questions, the more orders end in payment.

What you gain

What you gain from an online store

  • Sales at any hour

    Customers can buy in the evening or at the weekend, and in the morning you find orders ready to pack.

  • Orders in order

    Orders, payments and customer details are in one panel, not scattered across your inbox and notebooks.

  • A comfortable purchase

    A simple basket and familiar payment methods mean customers give up halfway less often.

  • Running it yourself

    You add products, change prices and set promotions on your own. You don't wait for someone else to do it.

Example

What it looks like in practice

A ceramicist in her studio, surrounded by order notes, looks tired at a pile of messages on her phoneBefore the online store
A ceramicist sells her pieces through Instagram and private messages. She notes orders on slips of paper, chases payments by hand, and spends her evenings replying to customers instead of resting or making pots.
The same ceramicist in her studio smiles as she packs a finished parcelAfter the online store
With her own store, customers pick mugs, pay and choose delivery themselves. In the morning she sees a list of paid orders, packs the parcels and has her evenings to herself.

An illustrative example, based on situations I often meet in small businesses.

Step by step

What it looks like from your side

Piotr Babczyński showing clients results on a laptop
  1. 1

    A conversation about your range

    Your part: conversation

    You tell me what you sell, how you take orders today and how you send parcels. I choose a solution that fits.

  2. 2

    Layout and design

    Your part: approval

    I show you how the store will look and how a customer gets to the purchase. I adjust until it is right.

  3. 3

    Products and payments

    Your part: products

    I connect payments and delivery and help load the products. You provide the photos and descriptions you have.

  4. 4

    Test and launch

    Your part: test order

    Together we place a test order from start to finish. When everything works, I open the store to customers.

What you get

What you get

  • An online store matched to your range
  • A clear product catalogue with categories and search
  • Connected online payments and chosen delivery options
  • A panel where you add products and see orders yourself
  • The required information pages: terms, delivery, returns
  • A short training session on running the store
Ask for a store quote
Piotr Babczyński talking to a client at a table

“A store should be simple for the customer and for you. If after a week you don't know where to click, that is my job to fix.”

Piotr BabczyńskiBabczyński IT · Szczecin

Who online stores are for

  • Businesses that sell today by phone, Facebook or messages and want to bring order to it
  • Producers and craftspeople who want to sell their products to customers across the country
  • Physical shops moving online
  • Shop owners with an old store that loses customers at the basket

Frequently asked questions

Which platform should my online store use?

It depends on the size of your range, your growth plans and your budget. I help you choose a solution that fits your business instead of pushing one for everyone. With the quote I explain in plain language why I recommend a given platform and what its limits are.

Will I add products to the store myself?

Yes. I set the store up so that you can add products, change prices and descriptions and check orders on your own. At the end I show you how, step by step, and I'm there if you have doubts.

Which payments and delivery options can I connect?

You can connect popular instant online payments, bank transfer, cash on delivery and the biggest couriers and parcel lockers. I choose the ones your customers actually use, so nobody abandons the basket for lack of a convenient option.

How much does an online store cost?

The cost depends on the number of products, the chosen platform and the features you need, for example courier or warehouse integrations. I prepare the quote after we talk, with itemised lines. I don't name figures up front, because a store for fifty products is a different job from one for five thousand.

Free consultation

Let's talk about your business

A no-obligation chat: I'll tell you what will really bring you more customers and what it costs. I reply within 24 hours.

Piotr Babczyński working on a laptop